Host: Dave Rohrer

Dave Rohrer got his start as a ColdFusion developer – yes CFML. Before he transitioned away from pure developer, he worked on various ColdFusion projects for the likes of Accenture, Discover Card and Consumer Guide.

Dave then transitioned to full-fledged marketer where he spent 10 years as an in-house SEO lead and 5 years at agencies such as Netconcepts, Covario and iProspect. During his career he has worked with organizations ranging from startups to Fortune 50 to Internet Retailer 500 companies.

In early 2015, Dave left Covario/iProspect to found NorthSide Metrics, a boutique digital marketing agency based in Chicago that specializes in helping clients make data-driven decisions to drive more revenue.

Find Dave Rohrer Online

Twitter:@Daver and @ns_metrics
LinkedIn:Dave Rohrer
My Company:NorthSide Metrics

In Episode 5 Mat and Dave discuss why SEO isn’t something that you do just once but rather it is ongoing. Learn how to keep SEO going no matter your budget.

In the third episode Mat & Dave talk reserving names on social handles, the basics of what to do with those accounts and several reasons why it is imperative that you do reserve your name everywhere on social media.

Personal Use of Social Media vs Business Use Summary This episodes foces on personal use vs business use for social media networks and how to make the transition. How using Twitter, FB, Yelp, Snapchat, etc…