What is the long term value of attending conferences and networking events? Mat and Dave give some ideas on ways to build relationships and meet other people.
Host: Dave Rohrer
Dave Rohrer got his start as a ColdFusion developer – yes CFML. Before he transitioned away from pure developer, he worked on various ColdFusion projects for the likes of Accenture, Discover Card and Consumer Guide.
Dave then transitioned to full-fledged marketer where he spent 10 years as an in-house SEO lead and 5 years at agencies such as Netconcepts, Covario and iProspect. During his career he has worked with organizations ranging from startups to Fortune 50 to Internet Retailer 500 companies.
In early 2015, Dave left Covario/iProspect to found NorthSide Metrics, a boutique digital marketing agency based in Chicago that specializes in helping clients make data-driven decisions to drive more revenue.
Find Dave Rohrer Online
In Episode 5 Mat and Dave discuss why SEO isn’t something that you do just once but rather it is ongoing. Learn how to keep SEO going no matter your budget.
Mat and Dave continue the limited budget talk from Episode 1 and give you more ways to do Social Media on a budget and some great Social Media tools to try.
In the third episode Mat & Dave talk reserving names on social handles, the basics of what to do with those accounts and several reasons why it is imperative that you do reserve your name everywhere on social media.
Personal Use of Social Media vs Business Use Summary This episodes foces on personal use vs business use for social media networks and how to make the transition. How using Twitter, FB, Yelp, Snapchat, etc…
Tips for Getting Started with Social Media as a SMB Summary Dave and Mat kickoff The Business of Digital Podcast with Episode 1 after a few months of kicking around the idea and finally meeting…