Dave Rohrer got his start as a ColdFusion developer – yes CFML. Before he transitioned away from pure developer, he worked on various ColdFusion projects for the likes of Accenture, Discover Card and Consumer Guide.
Dave then transitioned to full-fledged marketer where he spent 10 years as an in-house SEO lead and 5 years at agencies such as Netconcepts, Covario and iProspect. During his career he has worked with organizations ranging from startups to Fortune 50 to Internet Retailer 500 companies.
In early 2015, Dave left Covario/iProspect to found NorthSide Metrics, a boutique digital marketing agency based in Chicago that specializes in helping clients make data-driven decisions to drive more revenue.
Twitter:@Daver and @ns_metrics
LinkedIn:Dave Rohrer
My Company:NorthSide Metrics
Should you blog? Should you blog on your site or another site? Maybe you need a microsite? What the heck is the difference? Read/Listen to find out which one is right for you and your business.
Listen to E108 – What is best for you – Blog, Microsite or Other? now.
Is the Influencer Bubble Bursting? Maybe for some influencers and campaigns it is but see how you can avoid making mistakes when using influencer marketing.
Listen to E107 – Is the Influencer Bubble Bursting? now.
In 2018 Dave unknowingly created a mess for one of his personal sites. In the past few months he did a “test” and these are the observations and some tips for you to avoid such a mess of a website.
Listen to E106 – Botched SEO Migration Case Study now.
In our final 100th Episode Dana Todd joins us to talk all things marketing and digital. Listen and dig in with us as we cover a whole host of topics such as FastTech, Voice Apps, IoT & Appliances, PPC, Ad Innovation and more.
Listen to 100th Episode With Dana Todd now.
Jim Banks joins Matt & Dave on a blast to the past where pay per click was only a few pennies, the auction was still new, Larry Page joined product calls and much more from the past 20 years of Pay Per Click.
Listen to 100th Episode With Jim Banks now.
Mat and Dave go down memory lane with Debra Mastaler and cover the past 20 years of link building and digital marketing communities.
Listen to 100th Episode With Debra Mastaler now.
Former SearchEngineLand Editor in Chief and Digital Consultant Matt McGee jumps on our next installment of the 100th Episode Series. Go back in time for a bit with Matt, Matt and Dave.
Listen to 100th Episode With Matt McGee now.
Greg Boser joins the show to talk about the history and future of SEO. Dig into this one with us as we kickoff our 100th Episode Series!
Listen to 100th Episode With Greg Boser now.
Join us for Episode 100 as we kick off a week long series of longer interviews with some industry vets to talk about the past 20+ years of digital marketing.
Listen to 100th Episode Series Kickoff now.
Dig in with your hosts as they give you some tips, steps and many examples to help you sell your project to your boss and leadership.
Listen to E99 – How to Sell Your Project to Leadership now.
