Join us for Episode 100 as we kick off a week long series of longer interviews with some industry vets to talk about the past 20+ years of digital marketing.
Listen to 100th Episode Series Kickoff now.
Host: Dave Rohrer
Dave Rohrer got his start as a ColdFusion developer – yes CFML. Before he transitioned away from pure developer, he worked on various ColdFusion projects for the likes of Accenture, Discover Card and Consumer Guide.
Dave then transitioned to full-fledged marketer where he spent 10 years as an in-house SEO lead and 5 years at agencies such as Netconcepts, Covario and iProspect. During his career he has worked with organizations ranging from startups to Fortune 50 to Internet Retailer 500 companies.
In early 2015, Dave left Covario/iProspect to found NorthSide Metrics, a boutique digital marketing agency based in Chicago that specializes in helping clients make data-driven decisions to drive more revenue.
Find Dave Rohrer Online
Twitter:@Daver and @ns_metrics
LinkedIn:Dave Rohrer
My Company:NorthSide Metrics
Dig in with your hosts as they give you some tips, steps and many examples to help you sell your project to your boss and leadership.
Listen to E99 – How to Sell Your Project to Leadership now.
Dig into Partnership Marketing with us and help your community or charity that aligns with you and your business.
Listen to E98 – Partnership Marketing For Good now.
We all have a never ending list of tasks and projects. So why not dig into some Productivity Tools for Digital Marketers to help you and your digital team?
Listen to E97 – Productivity Tools for Digital Marketers now.
So you think you don’t need a website do you? Give a listen to the long list of reasons and examples why we disagree and think that you still need a website!
Listen to E96 – Do All Businesses and Influencers Need Websites? now.
Andy Beal joins this episode to walk through Reputation Management and dig deep into how to respond to negative reviews about your business or products.
Listen to E95 – How to Respond to Negative Reviews With Andy Beal now.
Looking to start a podcast and have questions around what your hosting options are? We got you. Dig in with us as we cover 3 main ways to host podcasts.
Listen to E94 – What are the Best Podcast & Site Hosting Options now.
In the end the main thing we want to stress is that take all things with a grain of salt, learn whom to trust and be sure to test things and ask questions.
Listen to E93 – Educating Using Disinformation & Misinformation now.
Do you reuse campaigns each year? It is possible that while you may save yourself some time you are also hurting yourself. Listen as we dig into some ideas and ways to reuse campaigns but make sure you also know when to refresh them.
Listen to E92 – Signs That it is Time to Refresh Your Campaigns now.
Often a single person can influence a CEO, project or business after months or even years of planning. While nothing is for sure this episode tries to dig into some ways to help combat knee jerk reactions and overreacting to single pieces of feedback no matter their source.
Listen to E91 – Business Decisions Based on Overreacting & How to Avoid Doing It now.
