Prior to joining SimilarWeb, Aaron had spent 10 years in the agency world where his roles ranged from is to develop new processes driven by research and technology in order to improve the company’s services and offerings. He oversees and is responsible for the proprietary reputation monitoring dashboard, which is currently in development. Additionally, he plays a major role in business development and company branding by contributing thought leadership.
Aaron Friedman joins us to talk Competitive Research Beyond Just Keywords. The goal was to dig into ways and data points beyond just pulling some competitive keyword data and calling it a day.
Listen to E86 – Competitive Research Beyond Just Keywords now.