Who knew there was so much to asking a question. A 7 year old article spurs a debate on how to better ask questions and improve the answers we get.
Series: The Business of Digital
From the very first episode til the very most recent you in the right spot if you are looking for The Business of Digital Podcast archives. On average the guys will likely produce 45-50 20ish minute episodes a year so if you have a long trip – we have you covered!
This episode digs into the idea of creating or doing things offline and then bringing it back to your online channels. In the past we talked about some online product marketing examples but that isnt quite the same, that really is more link bait type items.
Listen to E169 – Taking Social Media Offline now.
A question about outsourcing links sends the guys down a rabbit hole of recent articles and digging into link building basics.
Listen to E168 – Q&A on Link Building now.
This episode and interview focus on Jay Sofer of LockBusters NYC and how to unlock and build trust with people offline and online.
A thread online (as it often does) gives Dave an idea to dig into how people ask questions online, how people “help and how we can do both better.
Often we only think we need to worry about localization when expanding into a new country but the English language here in the US requires its own localization. Listen as we walk through a number of examples and tips to help you localize your ad copy, services pages, social media posts and more.
Listen to E165 – Why Brands Need to Always Think Local now.
Do you see this? Can you read it? What does it look like when shared on social networks? What does your content look like? Find tools and tips to optimize your shared content.
Fabrice Canel from Bing joins to talk about the Bing WordPress Plugin, the updated Webmaster Tools & recently updated Webmaster Guidelines.
What is digital shelf space, how do you measure digital shelf space and why does it even matter to your business? Dig in with us as we answer all those questions and more.
Mat leads the episode digging into the State of Business from businesses that he has talked to in recent weeks.
Listen to E161 – State of Business Report now.