Listen to all the episodes about Local SEO, Technical SEO, On Page and Off Page and everything else SEO.
So often the very simple (and cheap) domain is overlooked and not prioritized. In this episode the guys talk about some best practices to securing and keeping your company’s domains.
Listen to E15 – Domains: Securing and Keeping Your Online Brand now.
This episode is all about online and offline scams. From cheap link building to roofing scams to offers to register your domain for $99 a year we cover it all.
Listen to E14 – Tips on Avoiding Digital Scams now.
While stock photography is great for any business the guys discuss some reasons to avoid it and alternative ways and reasons to create your own photos for your business.
Listen to E13 – Alternative Ideas to Using Stock Photography now.
The guys discuss what a Content Documenter is and how you can be one. Mat discusses his upcoming keynote at Swivel Conference and some of the story he will tell that serves as a great example.
Listen to E12 – Are You a Content Creator or a Content Documenter? now.
The guys dig into all the things a business owner needs to think about when thinking of hiring an agency or consultant. No matter if it is for Social Media, SEO, PPC or something else there are expenses beyond just their fees.
Listen to E11 – Things to Know About Your Marketing Budget Before You Hire an Agency/Consultant now.
The guys dig into the idea that putting all your eggs into one basket (Google or Facebook) is not the best idea and give you some ideas of ways to branch out.
Listen to E10 – Digital Marketing Beyond Facebook and Google now.
The guys dig into how planning for seasonal events should happen not days or weeks but in some cases a month or two in advance. From landing pages to promo codes to legal approval there are always a ton of things to do!
Listen to E9 – Getting Ready for Seasonal Marketing Opportunities now.
In Episode 5 Mat and Dave discuss why SEO isn’t something that you do just once but rather it is ongoing. Learn how to keep SEO going no matter your budget.
Listen to E5 – SEO Isn’t Set It and Forget It now.
