All the episodes where Mat and Dave dig into paid search are right here. Just interested in PPC in general? This is the podcast series you want to listen too. In time they will cover Pinterest, Facebook Ads, Google Ads, Bing Ads, Amazon and more.
This episode digs into things a busy in-house digital marketing person or a small business owner can focus on right now to improve SEO. So give a listen and get 5 quick SEO tips to get things going!
Listen to E34 – SEO Changes to Make and Rock It now.
Scott Cowley joins this episode to talk about his question: “It’s 2018 and I’m teaching starting next week. What should today’s digital marketer be expected to know/have experience with coming out of college if they want to stand out?”.
Listen to E32 -What Skills do College Grads Need to be a Digital Marketer? now.
This week the guys are joined by guest Kenny Hyder and they continue the discussion of one of Kenny’s Pubcon Vegas (2017) sessions – SEO vs. PPC (the ultimate throwdown battle royale!).
Listen to E31 – PPC vs. SEO With Guest Kenny Hyder now.
What is Affiliate Marketing & Google Home Services 101 This week the guys are happy to welcome Kenny Hyder to talk Affiliate Marketing, Affiliate Summit West (Las Vegas) and Google Local Service Ads. If you…
Listen to E28 – What is Affiliate Marketing & Google Local Service Ads 101 now.
In “Unique Ways to Do Keyword Research” the guys walk through some free and paid keyword research tools and some different ways to approach even doing it. So get your thinking cap on and join them for some different ways to go about (and reasons for) doing keyword research.
Listen to E23 – Unique Ways to Do Keyword Research now.
Surviving & Conquering Pubcon This week Melissa Fach joins Mat and Dave (as do some pretty bad thunderstorms) to talk about Surviving & Conquering Pubcon. Pubcon Vegas is a huge conference with 10 tracks at…
Listen to E19 – Surviving & Conquering Pubcon now.
Hear about Dave’s upcoming 3 hour training on How to Win at Digital Marketing taking place in October during SwivelNow Marketing Conference.
Listen to E18 – How to Win at Digital Marketing now.
Digital Marketing Beyond Facebook and Google Living by just one traffic source is asking for trouble no matter your business. Even if you can’t get to be #1 in Google/Bing for a certain keyword there…
Listen to E10 – Digital Marketing Beyond Facebook and Google now.
The guys dig into how planning for seasonal events should happen not days or weeks but in some cases a month or two in advance. From landing pages to promo codes to legal approval there are always a ton of things to do!
Listen to E9 – Getting Ready for Seasonal Marketing Opportunities now.
